Piri Piri was inspired by an online design brief, asking for the creation of an African-themed hot sauce brand which caught the eyes of consumers whilst paying homage to its cultural roots. As part of this branding exercise I picked an appropriate colour palette, typefaces, created a logo and packaging design.

Rooted in the fiery traditions of African cuisine, Piri Piri is more than just a hot sauce—it's a celebration of heritage, flavour and adventure. Inspired by the bold spices and vibrant culinary customs of Mozambique, Angola and beyond, the brand brings authenticity to the table while reimagining heat for a modern audience. With each sauce crafted to highlight a distinct regional influence, Piri Piri sets itself apart by offering a globally inspired, yet deeply connected, taste experience.